Kia models now available via CSD for Armed Forces personnel, deliveries commenced

By Auto TodayKia India has now commenced sales of its vehicles via the CSD route, for personnel serving in the Indian Armed Forces. The brand has already received over 100 bookings via the CSD route, for models like the Seltos, Sonet and Carens.

At an event at the Frontier Kia dealership in Gurugram, Kia’s Chief Sales and Business Officer, Myung-sik Sohn handed over the keys of the first CSD car, a Kia Seltos to Major General Vikal Sahni. Speaking at the event, Myung-sik Sohn said, “The Defense Personnel of India are true heroes, and we at Kia India are honoured to be able to serve them with this new initiative. This is yet another milestone in our journey and a humble initiative to partner with our men and women in uniform for their immense contribution to safeguarding this great nation.”

Kia now joins brands such as Maruti Suzuki, Mahindra, Tata, Hyundai, Honda and Toyota which are available via the CSD route for Armed Forces personnel. The addition of Kia will provide greater choice for these personnel when looking for purchase a vehicle. “Commencement of CSD delivery is a promising move to do our bit for the real-life heroes and to introduce them to an exciting world of Kia which inspires everyone. We’re thankful to our first valued customer, Major General Vikal Sahni, for bestowing faith in our Seltos, which marked the commencement of the Kia India journey.”, Myung-sik Sohn added.

CSD allows for a vehicle which is priced up to Rs 20 lakh (without GST). This means that other than the top-end models of the Carens and the Seltos, which are priced above Rs 20 lakh, are available for purchase via CSD.